LINK BUILDING: Best Practice For Dummies

Links building for dummies.

What do you think is the best practice for dummies in terms of link building?

Imagine you have an establishment, you want the establishment to be well known.

To do that, you have to meet the top establishment or cooperative. 

Introduce your establishment and partner with them. 

Doing that will help your new establishment to be well known by others.

That is how link building looks like.

You have been hearing about this term called link building, though you don’t have the full understanding of link building.

There is something about link building;

Apart from driving traffic to your blog, it gives you connectivity, search engine presence.

Link Building Connectivity

There are a lot of benefits when you start to practice how to use link strategies in your blog to connect with other bloggers.

What if I tell you that link building or links strategies is not that hard or something to be scary.

It sounds obvious, right?

Though you might have tried link building it and still find it difficult. 

Wishing someone should have done it for you, while you are at the front of your laptop watching the links flowing in.

Achieving link building may not turn out to be as you thought. 

Well, it had to do with following a simple step.

When it comes to link building, what does the word stand for?

Link Building two building

The definition of link building from two source:

  • Word Stream refers to link building as the process of getting an external page to link to a page on your website.
  • Moz defines link building as the process of acquiring hyperlinks from other websites to your own.

In the world of blogging, bloggers view link building as the most important skill needed for SEO.

From those two definitions, acquiring hyperlinks or external pages to your website, help in promoting your website.

Doing that has to do with securing hyperlinks to your page.

Before you begin applying link building to your website, ask yourself these question:

You can view this related video content based on “Link Building Fundamental; SEO Beginners Guide“.

Why Link Building?

Link building can increase the high quality link pointing to your website, increasing the livelihood of your website ranking high in search engines.

Apart from that, link building improves your brand awareness.

Link building also proves to be a tactical way to improve your skill in SEO.

There are other reasons why you have to practice link building.

Harsh Agrawal from shoutmeloud also give reasons and benefits of why practice link building:

  • It helps you to get indexes from search results quickly.
  • Writing quality content can make people admire your website as a resource value, due to incoming high quality links.
  • It make your blog to be more visible to search result
  • It helps to receive traffic from websites.

Apart from that, Harsh Agrawal also lists out many ways to perform link building.

Search engines now value quality over quantity. 

And getting quality links from relevant, authority sites isn’t easy. 

This is the reason why Backlinko provides an article called link building definitive guide.

Another reason of practicing link building is that:

Getting a link from an authoritative website can be a huge win for the receiving website.

Do you know why?

This is the most important reason why you will get a win from an authoritative site found from Imforza.

It builds authority and respect by being mentioned  in a well known respected publication.”

Before deciding to practice link building as a dummies, you should first consider type of link building

Type Of Link Building

There are type of link building to considered which am going to discuss right now

Editorial Links

Editorial links are the type of link that can not be acquired either by money payment.

Link Building no money payment

This kind of link can be acquired by trading, asking or exchange.

Editorial links are the most powerful type of link. 

Do you know why?

Here is what Venchito Tampon said:

“The reason why editorial links are powerful is that it sends a signal to Google showing that the site you link to is a trusted resource and reference site.”

Editorial links are preferred and valued highly by so many marketers and authors as they tend to carry a lot of legitimacy and authority with them.

Do you know why?

It’s because a website with good content tends to attract other websites to them.

Link Building great content

That makes the editorial link to that webpage more authoritative.

Since the editorial link is not a paid link, you can acquire it naturally.

ImFORZA from his article How to get editorial links from an authoritative website discusses much more on how to earn editorial links from valuable websites.

Venchito Tampon from Digital Philippines lists out the three primary elements that can be used to intensify your chances of getting a content link to your website.

He also gives other ways of getting editorial links to your site.

Another type of link building am going to discuss now is

Acquired Link

Link Building acquired link

This type of link is usually acquired by website owners through payment or distribution.

This link is an organically obtained link. Such link include:

  • Comment on forums and blogs
  • Paid linking
  • Link advertisement
  • Directory link
  • Article distribution

Another type of link building we should be discussing now is reciprocal link.

Reciprocal Link

Reciprocal links are mutual links between two websites with the aim to ensure mutual traffic.

You can also find more simple explanations from What2learn.

“A reciprocal link is a link where a website owner adds a link from another website with the promise of that website linking back.”

In other words, what that mean is that:

Link Building reciprocal link

If a visitor visits website A, that visitor will also visit website B.

The reason why it is so is because both websites are linking together through reciprocal links.

The article What is a reciprocal link url? found from what2learn, also discuss much more on reciprocal links.

There are benefits when it comes to practicing reciprocal links.

The more incoming links a website has, the chance it has in appearing higher in Google search.

Link Building traffic

Before you engage on reciprocal link, there are question you need to ask yourself:

  • Is it a link scheme?
  • Is it natural?
  • Is reciprocal link logistically possible?
  • Are you otherwise offering value?

You can find answer to that question:

 How to avoid Google link scheme while engaging on reciprocal link from the article, The Inevitability of Reciprocal Linking written by David Farkas.

Another type of link building we should be discussing now is:

Resource Link

In terms of resource link, it refers to information or resources link.

Link Building resource link

Let me explain:

A webpage that has all the list or information and resources is called a resource page.

If that page has a relevant topic and you link it to your article, that process of linking is called resource link.

One thing about resource link is that:

You can find all relevant topics to your article.

Resource link are helpful because:

The more links pointing to your site, the more people will be inclined to look and trust your site.

Christopher Grimmer and Hathaway Patrick also explain much more in a step by step guide to resource link building.

Apart from the type of link building listed above, there is other type of link building:

5 types of link building by Kristi Hines. This type of link building is much more on traffic generator links.

It discusses much more on how to generate links through plugin, add-on, software and much more.

Looking at Neil Patel article, 9 link building resources that will increase your search ranking;

Google tends to rank pages higher in search results based on the authority of that page.

That article written by Neil Patel will show you how to use modern seo to build up the pages through links and improve on your seo value.


In terms of link building, there are reasons why people do link building. 

Sometimes it’s hard to know which one works best.

From the article you’ve read, you’ve come to understand that:

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